Climate Protection at MYTY

Concrete, certified, verifiable

OUR APPROACH

"We don't buy anonymous CO₂ certificates, but instead invest in concrete renewable energy projects and additionally plant trees. Traceable, transparent and verifiable"

David Rost, CEO of MYTY Group

CLIMATE COMMITMENT

Our projects

#1

Climate Partner Planted

Planted is a Cologne-based start-up founded in 2021 that specializes in measuring and reducing CO₂ emissions. The software provided by Planted allows us to measure our carbon footprint, and Planted's specialists help our entire team continuously shrink it. Whatever emissions remain unavoidable, we offset with additional climate protection investments, selected and overseen by Planted. In addition, we plant climate-resilient trees on fallow land near our MYTY locations.

GO TO PLANTED

PLANTED

#2

Renewable Energy

With our support, the DakRTih hydropower plant in Vietnam's Dak Nong province generates renewable energy for the local population. We have been funding this project since 2023, which, with its two cascades, has a capacity of 144 MW and produces 636,900 MWh of clean electricity per year. Compared to fossil-fuel power generation, this saves more than 363,000 tonnes of CO₂ per year. The project is officially verified under the United Nations' Clean Development Mechanism (CDM).

DakRTih

#3

Climate-Resilient Mixed Forests

Since 2024, MYTY has been funding a company forest in the Bernau municipal forest. Across several plots managed by the municipal forestry office totaling around 3 hectares, more than 3,000 saplings are planted each year to establish a climate-stable mixed forest. As of summer 2026, 9,750 saplings have been funded. The climate-stable tree species provide lasting benefits: greater biodiversity, clean air, a balanced water cycle, and constant CO₂ absorption. Jan Borchert, a forester at Planted, plans and oversees the plantings in the MYTY forest. The planting season begins in autumn and continues until spring. During this time, the saplings for the MYTY forest are put into the ground.

PLANTED

"With the support of our partner Planted, we are turning from part of the problem into part of the solution"

Fabian Moritz, COO of MYTY Group.

FAQ

Now, the whole thing again in detail.

01

What is our approach to climate protection?

We pursue two separate goals: first, we record our CO2-emissions every year and work on reducing them – measured and supported by our partner Planted. Second, we additionally invest in concrete, certified climate protection projects. We do not net these two measures into a single overall balance; instead, we communicate them transparently for what they are.

02

How do our climate protection investments work?

Together with Planted, we fund two measures: a hydropower plant in Vietnam (DakRTih) and the reforestation of mixed forests in Germany. Both are independent of our own carbon footprint. However, the scale of our commitment is based on it: we invest in climate protection equal to our own CO₂ output – plus another 25% on top.

03

How does our climate commitment grow?

Agencies that newly join our group are automatically integrated into our climate commitment. This means: the bigger we grow, the more our investments in climate protection measures grow with us. Conversely, the more CO₂ we save in the future, the less we need to invest externally.

04

Where exactly are the MYTY trees located?

The saplings for our MYTY forest were planted in autumn 2024 on a fallow area in the Bernau municipal forest near Berlin.

05

What distinguishes our commitment from greenwashing?

We don't buy anonymous CO₂ certificates. Instead, we invest in concrete renewable energy projects as well as tree plantings right on our doorstep, whose progress we can trace and verify. We monitor our carbon footprint and continually work to reduce it further. What we do is not an act of absolution, but an additional contribution on top of our own reduction measures.

06

Why don't we call ourselves „climate positive"?

Of course, everything we do still produces CO₂. For example, we cannot fully capture the carbon footprint of our service providers. That's why we describe concretely what we do: reduce emissions and additionally invest in two verifiable projects.

07

How is each individual MYTY agency involved?

Every agency has a climate representative – the so-called Climate Officer. Working closely with Planted, our MYTY Climate Officers pursue the goal of not only measuring the carbon footprint but also continuously reducing it. To this end, the agencies go through a certification process with Planted to determine their current carbon footprint. Data from the vehicle fleet, the office (energy consumption), commuting behavior, and office supplies are quantified and form the basis for this. Together, all MYTY Climate Officers drive forward the initiatives that help make working within the group more ecologically sustainable.

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